Two stories today illustrating the above concept in the context of Judith Collins’ attempts to prevent National’s poor polling turning into an electoral rout.

In the first, Collins makes an ostentatious display of praying in a church, looking for all the world like someone whose idea of praying comes from illustrated story books, in an attempt to stem the loss of voters to the religious loon party, NZ Conservative.

In the second, Collins warns voters against the “Marxist” threat posed by the Green Party, which resulted only in an opportunity for media to video James Shaw laughing out loud at her when he was told about it by (one imagines, gleeful) journos. That one was on one of the TV news this evening, but I’m not sure which story. The “Marxist” claim is mentioned in this Stuff column.

I can’t imagine the pressure that being this far down in the polls puts on a party leader, but given the way my fellow authors wrote about Goff, Shearer and Cunliffe not all that long ago I’m not going to let empathy keep me from shit-posting about Collins experiencing it.