The Ramans always work in three’s:

Experts have confirmed that the mysterious object hurtling towards us, previously dubbed A11pl3Z, is an “interstellar object.” The cosmic interloper, officially named 3I/ATLAS, is only the third of its kind ever seen — and will shoot past Earth later this year.

I guess if we don’t want to chase ‘Oumuamua we could always go after this one.

Once you lose your brand’s good image you can never get it back. Three stories on this.

Haiti
2018 – Haiti’s an awesome place, not the shit hole President Trump says it is.
2025 – Sending people back to Haiti is putting them in imminent danger.
The Narrative, always the Narrative.

Jaguar

Jaguar’s sales in Europe have plunged dramatically, with only 49 vehicles registered in April 2025, a 97.5% drop from the 1,961 units sold in the same month the previous year….Globally, Jaguar‘s performance dropped sharply from 180,833 units in 2018 to 26,862 units in FY24/25, holding a market share of just 0.1% in both Australia and the U.K.

This isn’t actually due to the bloody awful Woke advertisement they produced last year – which I’ve put at the bottom of the post because it so cringe you may not wish to watch it – but due to incredibly brain-dead production decisions like stopping production of their ICE cars before they had enough EV’s to sell:

This dramatic drop coincided with Jaguar’s effort to reinvent itself as an all-electric luxury marque. Under the “Reimagine” plan introduced in 2021, the company halted internal combustion model production in anticipation of an EV relaunch set for 2025–2026. By late 2024, Jaguar suspended sales in the U.K., leaving dealerships with almost no inventory.

Brilliant! And those Jaguar EV’s blew:

As I watch my family strike out on foot across the fields into driving rain and gathering darkness, my wife holding each child’s hand, our new year plans in ruins, while I do what I can to make our dead car safe before abandoning it a mile short of home,….Yes, it’s the Jaguar again. My doomed bloody £65,000 iPace that has done nothing but fail at everything it was supposed to do for more than two years now, completely dead this time, its lifeless corpse blocking the single-track road.

Bud Light
This time the fail is definitely down to a branding mistake, being their fantastic fuckup in re-branding in 2023. They haven’t recovered from their effort to upgrade their low-class, fratboy customers:

The brand has, it seems permanently, lost about 30% of its customers, and since the only real value of the beer was its brand loyalty, it’s hard to see how they recover. There is nothing especially good or bad about the beer. Snobs hated it already; people bought it because it was cheap, adequate, and had alcohol. Other beers fit that mold, like Miller Lite.  People bought it because, well, they always had and the commercials were kinda cool. Brand recognition was the only thing it had that others didn’t quite as much, and that was enough. 

The really good news is that this seems to have also committed Pride Month to a slow death (finally) as the Gay Republican points out:

Special thanks to Dylan Mulvaney for ending Pride Month. After we demolished Bud Light (their sales never recovered by the way) every company is now terrified to push the woke agenda. Almost no companies put a rainbow in their pictures!


Then there’s Hamas

Okay, admittedly that was always their brand but let’s just say that it has selective appeal.

Meantime in the USA, the latest wheeze in the Left’s attempts to stymie Trump booting illegal aliens out of the USA is some phone app called ICEblock. The idea was that if saw some ICE agents hanging around you out that up on the app so that any local illegals would know to scamper for safer areas. Just one problem with that plan:

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WARNING: Cringe at next intersection.