They’re having a bit of a problem according to the Wall Street Journal:

Pfizer shares tumbled to their lowest close in more than nine years, after the giant drugmaker overestimated Covid-19 vaccine use and the company was forced to warn about its prospects.

Shares fell 6.7% on Wednesday because the company, which has lost $140 billion in market cap this year, said its revenue could fall next year and issued 2024 guidance below analyst expectations.

A deeper explanation is found here:

A new study by the University of Arizona Mel and Enid Zuckerman College of Public Health published in October found that over 80% of the people who were eligible to receive Covid booster shots last fall chose not to get them. 

As a business consultant my advice would be for Pfizer to focus on creating drugs that work as advertised and steer clear of anything that requires massive State coercion since that can’t be sustained forever.

Just a suggestion of course. My heart desires them to go bankrupt so that – paraphrasing the words of Voltaire upon hearing of the execution of RN Admiral Byng – others will be encouraged not to follow their path.